Tagged with " Design"

Quebec Heritage Brand Goes Social

Quebec Heritage Brand Goes Social

          CASE STUDY: Adrien Gagnon Part II A new Adrien Gagnon for today’s Quebecer! Adrien Gagnon, [...]

Apr 1, 2013     No Comments
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Case Study: A new Adrien Gagnon for today’s Quebecer!

Case Study: A new Adrien Gagnon for today’s Quebecer!

  Adrien Gagnon, the Quebec Natural Health Products provider for over 60 years, found themselves losing their market, their leadership [...]

Mar 8, 2013     No Comments
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Running a Successful Facebook Contest: 5 Easy Tips

Running a Successful Facebook Contest: 5 Easy Tips

It wasn’t so long ago that when  you ran a contest the only way people could enter the contest was [...]

Feb 1, 2013     3 Comments
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Re-branding – Top 5 Mistakes to Avoid

Re-branding – Top 5 Mistakes to Avoid

So your business made it off the ground, you’re generating revenue, but you’ve hit a roadblock with your growth and [...]

Jan 23, 2013     2 Comments
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Promotional Product Marketing Can Reap Benefits For Your Business

Promotional Product Marketing Can Reap Benefits For Your Business

Despite our biological complexity, human beings are surprisingly straightforward and predictable when it comes to emotional reactions. The concept of [...]

Dec 26, 2012     No Comments
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Building Business Relationships… One Birthday at a Time

Building Business Relationships… One Birthday at a Time

I will start this post by saying that this is not a jab at technology nor is it a rant [...]

Dec 24, 2012     No Comments
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Retail ROI: POP and Packaging working together

Retail ROI: POP and Packaging working together

In the age of technology one really must question the effectiveness of in-store POP. In the recent POPAI’s 2012 Shopper [...]

Dec 21, 2012     No Comments
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Marketing + Design = Communication Success

Marketing + Design = Communication Success

It really doesn’t matter if you have the best creative in the world; without a solid strategic plan to back [...]

Dec 17, 2012     No Comments
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Art and Design: Where’s the line drawn?

Art and Design: Where’s the line drawn?

There are many questions in life that we are faced with that have yet to be answered. Some of those [...]

Nov 8, 2012     21 Comments
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Assessing Brand Creative: It’s rational

Assessing Brand Creative: It’s rational

Listen up Marketing Vice-Presidents, Professionals, Brand Managers, Ambassadors and Gurus… I know only too well that it’s hard to separate [...]

Oct 18, 2012     1 Comment
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The Fine Art of Catching Up…Socially

The Fine Art of Catching Up...Socially

If you decide to take your company online you’re joining a community of teachers,  learners, expl... Read more

Name Making: Google it!

Name Making: Google it!

Ever wonder how Google came up with its name? Did they think the name Google would become synonymou... Read more

Business Success: A How-To Pictorial

Business Success: A How-To Pictorial

We've all read it and heard it... over 50% of business start ups fail in the first 5 years. There's ... Read more