Browsing "Creative"

The Creative Process: Adding Value

The Creative Process: Adding Value

Developing creative for a brand ad, regardless of the medium, is often fraught with many obstacles. The main one being [...]

Feb 16, 2014     No Comments
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7 Steps to Brainstorming Success

7 Steps to Brainstorming Success

Whether you are tasked to come up with ideas for a corporate creative campaign using a team of people, or [...]

Feb 10, 2014     No Comments
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Retro Advertising: Nostalgic Value

Retro Advertising: Nostalgic Value

We’ve been noticing a trend recently that lends a hand to the celebrities and shows that a lot of us [...]

Feb 3, 2014     No Comments
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Trending on trend without being current

Trending on trend without being current

It’s difficult to stay on trend today. Within minutes of an event it’s viral. Next week it’s old news. And [...]

Aug 29, 2013     No Comments
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Marketing: How Subjective Is It?

Marketing: How Subjective Is It?

The real question is “should marketing be subjective?” Through years of creating concepts and designs, I have realized when you [...]

Aug 27, 2013     1 Comment
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Brand Building: A Page from Steve Jobs’ Life Lessons

Brand Building: A Page from Steve Jobs’ Life Lessons

“Life can be much broader. You can embrace it, change it, improve it, make your mark upon it.” – Steve [...]

Aug 9, 2013     1 Comment
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Farewell 3H Internship

Farewell 3H Internship

After four learning intensive weeks, I have completed my internship with 3H Communications. In my time here, I have had [...]

Jul 29, 2013     1 Comment
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Creative or Objective: How to find the balance

Creative or Objective: How to find the balance

Quick … Pop Quiz Answer the two following questions with the first answer that jumps in your mind. Who is [...]

Jul 26, 2013     1 Comment
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Emotional Appeal in Advertising-What’s on the Rise?

Emotional Appeal in Advertising-What’s on the Rise?

You’ve likely heard the term “Emotional Appeal” before. Chances  are that a marketing teacher, co-worker, or boss has said that [...]

Jul 22, 2013     No Comments
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PowerPoint Templates and Backgrounds

PowerPoint Templates and Backgrounds

More Killer Tips on PowerPoint Templates and Backgrounds This is the second time you are making a presentation to the [...]

Jul 17, 2013     1 Comment
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Latest Posts

Designing Digital Properties For Business

Designing Digital Properties For Business

Designing digital properties is more important than ever for business, and no matter what industry ... Read more

Flexing Creative: Increase Brand Value

Flexing Creative: Increase Brand Value

Brand value is based upon the sum of all its parts. Those parts are: a brand name, its marketing, th... Read more

Web Design: Tiny Factors that Make a Big Impact

Web Design: Tiny Factors that Make a Big Impact

Web design doesn't only mean website design. If you're creating any digital product, be that a websi... Read more